The Broadcasting Board of Governors (BBG) communications campaign around optimizing YouTube channels across the organization.
Simplifying a copy-heavy content document by the Office of Design and Innovation (ODDI) with a step by step visuals explaining with less copy how to optimize videos.
A modern design and less wordy letting the visuals guide users on YouTube video optimization. Promoting user-friendly guide via digital banners and print poster.
A modern user-friendly and easy to understand guide welcome by the organization non-digital administrators.